That means exceptional, high-quality photography, video, and marketing materials that showcase your home at its absolute best. We draw on our trusted network of luxury real estate photographers, videographers, and designers to create a stunning first impression that captures buyers’ attention. Whether your property is in Sonoma County or San Francisco, our goal is to make buyers fall in love with your home the moment they see it.
High-end professional photography and video are essential for capturing buyers’ attention where they first discover your home—online. We combine these visuals with a custom property website, targeted social media marketing, and an accurate MLS listing syndicated across all major real estate platforms to maximize visibility. Each detail, from digital design to printed collateral, is crafted to tell a compelling story about your home and engage the right buyers.
Explore the sample home tours and websites below to see how we’ve helped clients throughout Sonoma County and San Francisco present their properties with style and impact.
The truth is, it doesn’t matter how beautiful your home looks online, if it isn’t priced right then you won’t get the traction you need for success. Pricing is one of your most important marketing strategies and one that we take very seriously. You will choose a final “marketing price” right before your home is listed on MLS. Leading up to the moment we list, we track how similar homes are performing relative to their pricing and keep you informed. We will consider the market climate and the landscape of relevant competition when helping you choose the right price for your home.
How and when you disclose your knowledge of your home’s condition is actually a part of the marketing strategy! It feels good to buyers when they have a lot of information about a home before they write their offer. In fact, our experience working with buyers has taught us that they are way more likely to submit an offer quickly if they receive detailed disclosures first. So it is our intention with every listing to create a disclosure package that is thorough and well-organized to help buyers write offers. And the best part is, if all material facts about a home are disclosed prior to an offer’s acceptance, then it is much less likely that the buyer will back out of the contract or attempt to renegotiate the sale price in escrow because we have minimized the risk of surprises!
RealWise is a group of top-producing real estate professionals specializing in San Francisco and Sonoma County property sales.